This is how we wander. Kobu is a study in considered details — and this work followed suit. Because if you’re going to reimagine the way we travel, you’d better look the part.
As freelance lead, I shaped the project from strategy to design, building a digital experience that feels as curated as the destinations themselves. Templated, yes — but you’d never know it. Every element was crafted to echo Kobu’s vision: a new language of hospitality, where the interface disappears and the feeling stays with you.